The Philadelphia mafia and it’s charming, charismatic and always-quip-ready Joseph (Skinny Joey) Merlino have fallen in love with social media in the last few years. Merlino, 53, is being dubbed “The Instagram Don” for his and his crew’s obsession with posting photos of themselves and their social activities. Skinny Joey and most of his inner circle were in prison serving time for racketeering when social media blasted onto the scene in American pop culture. When they were freed in the late 2000s and early 2010s, they took to Facebook, Twitter and Instagram like fish to water, adding to their already well-honed reputation as the most media friendly of the modern-day mob families in the United States. Will it eventually come back to bite them if they ever reach a racketeering trial again in the future?